X-mas Advertising: John Lewis, M&S and Debenhams Christmas Ad Campaigns Compared

Arthur Weiss Case Studies, Marketing Principles, Other 2 Comments

Both John Lewis & Debenhams have launched their 2014 X-mas ad campaigns. The two approaches are very different – with John Lewis focusing on sharing, giving and love, while Debenhams is much more materialistic – and has even been described as satanic. Which will succeed? M&S takes a similar approach to John Lewis although it’s ad is not as powerful.

Competition or Co-operation? Collaborate & Co-operate to build and not to destroy.

Arthur Weiss Bible Lessons, Case Studies, Leadership & Management 1 Comment

Competition – or Cooperation? When companies merge, or when one company acquires another, the aim is to integrate the two into one unified entity as quickly as possible. The problem is that often, this doesn’t happen. There is competition, resentment and rivalry and the two fail to unite. The problem is how to prevent this so that there is a successful integration of the employees of the two companies so that they take pride in the new merged company.

The iWatch – is this the next disruptive innovation from Apple?

Arthur Weiss Case Studies, Competitive Strategy, Management / Marketing / CI Theory 0 Comments

Rumours about Apple’s iWatch suggest that a new product category to stand with the iPod, iPad and iPhone is being developed. If true, the iWatch could be a major success, appealing to Millennials / Digital Natives as a way of telling time other than via Smart Phones. It could also be highly disruptive damaging the watch industry in a similar way to the damage caused by quartz watches to the Swiss watch industry in the 1980s.

The iWatch – is this the next disruptive innovation from Apple?

Arthur Weiss Case Studies, Competitive Strategy, Management / Marketing / CI Theory 0 Comments

Rumours about Apple’s iWatch suggest that a new product category to stand with the iPod, iPad and iPhone is being developed. If true, the iWatch could be a major success, appealing to Millennials / Digital Natives as a way of telling time other than via Smart Phones. It could also be highly disruptive damaging the watch industry in a similar way to the damage caused by quartz watches to the Swiss watch industry in the 1980s.

If you will it, it is no dream…

Arthur Weiss Case Studies, Other, Politics 0 Comments

The rights & wrongs of the Israel-Palestine debate are complex. It is too easy to dismiss either narrative with false statements. Unfortunately much of the antipathy on both sides is a result of ignorance. Often the anti-Israel viewpoint is based on prejudice, bias and demonstrably false versions of history.