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Case Studies

has delivered research projects across many industries, supporting both strategic and tactical decision-making. Our work ranges from classical competitive intelligence and due diligence to trade-show intelligence and targeted investigations.

The case studies below illustrate some of the challenges we’ve helped clients solve. Each example outlines the brief, the research approach, and the insights or outcomes achieved. (Client identities have been disguised to protect confidentiality.)

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Business people silhouettes against financial market data
Verifying market rumours — fact or fiction

Verifying market rumours — fact or fiction

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Person using AI software on a laptop
Using AI for a market study

Using AI for a market study

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Categories of business risk
Anticipating a competitor’s likely actions and associated risks

Anticipating a competitor’s likely actions and associated risks

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Product launch note on a sticker
Conducting due diligence to identify a suitable product-launch partner

Conducting due diligence to identify a suitable product-launch partner

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Business partners examining sales reports in a meeting
Assessing competitor capabilities: Combining financial analysis

Assessing competitor capabilities: Combining financial analysis

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Business people connecting puzzle pieces
Assessing competitor capabilities

Assessing competitor capabilities

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Business people solving a jigsaw puzzle together
Profiling a key decision-maker

Profiling a key decision-maker

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New product development concept
Discovering the launch date for a competitor’s new product

Discovering the launch date for a competitor’s new product

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