Exploring Strategy: Text & Cases

21 November 2017

An excellent introduction to strategic analysis – covering methodologies, models and case study examples. Case studies look at well known companies to illustrate approaches to corporate strategy. This book is an excellent text for any business manager (or student whether at undergraduate, MBA or higher level) and justifiably is described as Europe’s most successful strategy textbook (with over 900,000 copies sold).
Exploring Strategy doesn’t just preach the message of keeping up-to-date strategically. It also practices what it preaches! The book includes an accompanying web-site with a range of regularly updated online learning resources and case studies. Readers can also download summaries of key topics to an MP3 player or listen online – making this perhaps the best book of its type for learning corporate strategy – wherever you are!