The Complete Guide to Competitive Intelligence Advantage: How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World

13 August 2017

As the title suggests, Kirk Tyson’s book aims to be a comprehensive manual of competitive intelligence techniques. Although, there have been, so far, 5 editions of this book, it is expensive. However, it is well worth the money as it covers the topic in depth. Although each edition was updated, the older editions are still mostly valid as an initial primer to competitive intelligence. The SCIP edition was a special update at a lower price.